The clips will also range in length anywhere from 15 to 45 seconds. In this sense, it’s serving a similar purpose to Netflix’s “Previews” feature, which helps users discover shows by watching clips and trailers from popular and newly released programming.Īs users scroll through the new Fast Laughs feed, they’ll encounter a wide range of comedy clips - like a clip from a Kevin Hart stand-up special or a funny bit from “The Office,” for example. Instead of liking and commenting on videos, as you would in a social video app, the feed is designed to encourage users to add shows to their Netflix watch list for later viewing. Like many of Netflix’s experiments, the goal with the Fast Laughs feed is to help users discover something new to watch. ![]() But it’s not trying to become a place to waste time while being entertained. It also includes video clips from the existing Netflix social channel, “Netflix Is A Joke,” which today runs clips, longer videos and other social content across YouTube, Twitter, Facebook and Instagram.įast Laughs resembles TikTok in the sense that it’s swiped through vertically, offers full-screen videos and places its engagement buttons on the right side. The feed includes clips from both originals and licensed programming, Netflix says. With its latest experiment, Fast Laughs, Netflix is offering a new feed of short-form comedy clips drawn from its full catalog. ![]() Now, the company is looking to the full-screen vertical video feed, popularized by TikTok, for further inspiration. Netflix already borrowed the concept of short-form video “Stories” from social apps like Snapchat and Instagram for its Previews feature back in 2018.
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